Post-production on these commercials was carried out at Mosaic Films, by the legendary Peter Hodges who has only recently joined the company, bringing a wealth of experience in sound post-production. Michael Omer was brought in at short notice to produce music for ten of these commercials, which ranged in style from Latin to Garage and beyond. All composition and production took place at the Music to Picture Company Studios near Hampstead Heath, London.
Coinciding with a major roll out of GSM mobile phone services in Nigeria, Globacom's ad campaign aims to maximise awareness in what is a prime market for it's ground breaking services. A creative tie-in with Conoil plc will allow the nationwide sales of phone top-up cards at all it's retail fuel outlets, and a partnership with Alcatel SA will provide the necessary financial investment.
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